Wednesday, December 23, 2009

Rough road ahead

US and allies face tough questions while recommitting forces to the war effort in Afghanistan, says Zubair A Dar

A cursory look at the map showing the toll on United Kingdom’s troops in Afghanistan clearly shows the challenge that the US-led North Atlantic Treaty Organization (Nato) forces face in this war ravaged country. The maximum number of casualties have occurred in southern provinces around Helmand and Kandahar – at least 223 deaths since the war began in 2001.

Facing elections in the coming year, the Gordon Brown-led Labour Party is finding it hard to reassure the United Kingdom’s public in general and the families of the troops in particular about the effectiveness of the war in stopping the threat from arriving in London. In a speech at the Royal College of Defence Studies in London, Brown stressed that Afghan campaign was "prosecuted out of necessity" as three-quarters of the terrorist activities that happen in Britain arose from these areas.

And this is one of the many factors that US President Barack Obama will have in mind while spelling out his policy on Afghanistan, the tone for which was set recently, when he announced his intention to "finish the job".

Though the process is likely to begin by sending more troops to Afghanistan to control Taliban resurgence before the final withdrawal begins, negotiation with the Taliban has not been entirely ruled out. Though the stated mission is to “dismantle and degrade their (al-Qaeda's and Taliban's) capabilities and destroy their networks”, there are strong indications that the Taliban can be a part of the final settlement that would see security responsibilities transferred to the Afghans.

The likely troop reinforcement comes weeks after the US and Nato commander in Afghanistan, General Stanley A. McChrystal, in a report warned that "failure to gain the initiative and reverse insurgent momentum in the near term risks an outcome where defeating the insurgency is no longer possible". McChrystal had sought 40,000 more troops for implementing his new strategy in Afghanistan that concentrated on protecting civilians rather than killing insurgents or controlling the territory.

It was following this report that the US President began a series of consultations – nine in all – with his war council that included Vice President Joe Biden, secretary of state Hillary Clinton, secretary of defense Robert Michael Gates, US special representative for Afghanistan and Pakistan ambassador Richard Holbrooke and US Commander in Afghanistan General Stanley McChrystal besides management and budget director Peter Orszag whose consultation is seen as a result of the budgetary concerns raised in recent weeks. While US war expenditure is likely to increase by as much as $30 billion to $40 billion per year, the McChrystal plan had warned that "inadequate resources will likely result in failure”.

Obama’s new strategy will have to negotiate many domestic and international pressures. In the recent months, the American and British public has viewed the Afghanistan war as “not winnable”. Voices within the US Democrats, who fear Obama’s association with a growingly unpopular war in an election year, oppose any major escalation of involvement in Afghanistan – their belief that the conflict is no longer central to US security.
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Source :
IIPM Editorial, 2009


An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

Thursday, December 03, 2009

Born on 26/11 - Homemaker, mumbai

Mansi Mahesh Shirke

Homemaker, mumbai

Mansi Mahesh Shirke, 30, lives in Nalla Sopara, a Mumbai suburb. She was born on November 26, 1979. The meaning of the day has changed for her since what happened in Mumbai on 26/11.She says: “Last year, on my birthday, as we were preparing to go out for dinner, the terrorist attack began without warning. We were caught unawares. We watched television for two days in horror and lost all sense of time. My birthday was forgotten,” she says.

She adds that her heart still goes out to the families who lost their near and dear ones in the attack by terrorrists. “Memories of the brave officers who were martyred in the line of duty still haunt me,” she says. “When I recall the sacrifice of Sandeep Unnikrishnan, my eyes well up.”

Mansi says: “It is impossible to live down the horror of what happened on 26/11 last year. So my birthday celebrations are bound to be a low-key affair this year. I would like to spend it quietly with my family."

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Source :
IIPM Editorial, 2009


An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative



Tuesday, December 01, 2009

Nalini Kanto Burman

Gen. sec. Greater Cooch Behar People’s Association

Nalini Kanto Burman is here to stay. His face does not show even the remotest signs of fatigue. That is what sets him apart from other protesters who look drawn out and fatigued. He agrees with the ways of both Mahatma Gandhi as well as Subhash Chandra Bose. For him, there is no conflict of interest there. But in practice, he follows the non-violent ways of Gandhi. Satyagraha is his tool. For more than three years now, he has been fighting a battle for the separate statehood of Cooch Behar, comprising nine districts of Assam and West Bengal. The place where he has set his temporary abode is on the low-lying part of the footpath which gets water logged from time to time. Those nights, he has no option but to remain awake.

The association maintains that Cooch Behar was a separate state before independence. It was called Prayagjyotishpur then. In the 12th century, it finds mention by the name of Kamtapur. It was promised that it will be given separate statehood post independence. However, that promise was never kept. The association now wants five districts of Bengal and four from Assam to be merged to form the state. Nalini says, “Our culture is separate from those of ordinary Bengalis and Assamese. This will also catalyse development in the backward area.” It is a relief for the government that at least one group in the northeast does not want statehood by means of bloodshed.

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Source :
IIPM Editorial, 2009

An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative


Friday, November 27, 2009

mayawati-is the decisive winner

Congress general secretary Digvijay Singh says,“If UPA fails to tame rising price of foodgrains, Prime Minister Manmohan Singh will be blamed. So, if he is trying to address the situation, it should not be construed as interference in work. Pawar is apparently unhappy over the growing interference of the Planning Commission in everyday functioning of his ministry. He feels that Montek Singh Ahluwalia is only a puppet in the hands of Manmohan Singh. Pawar made his grievances public at the economic editors' conference. He said it would take time to control prices and that sugar stock was not sufficient to fulfil demand. He added that the problem could be tackled by importing sugar. The PMO has kept the agriculture ministry file pertaining to sugar import pending. The PMO wants the agriculture ministry to route the imports through the State Trading Corporation as it will help lowering the price.

Praful Patel, too, needs National Security Advisor M. K. Narayanan's nod to take any policy decision. A committee has been formed to review the decisions taken during his earlier tenure. This has resulted in delay of modernisation of airports. A confidential report says that during his earlier tenure, the national carrier suffered while private ones benefited.

Trinamool Congress Chief Mamata Banerjee is completely focusing on West Bengal. She has not been able to provide complete attention to railway ministry. So, the PMO is completely shouldering her burden on all policy-related matters. The Congress seems to be happy with the way she has rescinded decisions taken during Laloo's tenure. Congress hopes to gain ground in Bihar at the cost of Laloo. It has even hinted at fighting the West Bengal Assembly polls jointly with Trinamool.

The Congress wants to fight next parliamentary polls on the basis of UPA's performance. It knows that regional partners can be easily replaced. And with the Opposition BJP in disarray, there is certainly more elbow room for the party and the UPA government’.

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Source :
IIPM Editorial, 2009


An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative


Tuesday, October 27, 2009

Prepare for the surprise

In spite of scientific difficulties and widespread criticism, new technological advances and the promise of more path-breaking research may turn man's eternal quest for immortality into a reality, mohan k. tikku writes

Humans have always yearned for immortality. But each time, they have come up against the wall of death. People then did the next best thing. They sought to keep the memory alive (if not the body) with tombstones and totem-poles, in rituals and prayers and through memorials and mummified bodies. But at the beginning of the 21st century, a crack in the wall has appeared. For the first time in human history, the possibility of driving a hole through the wall of death is beginning to look real.

This is no grandma's tale. It is about science and technology. The shifting frontiers of new knowledge are breaking through the sound barriers of conventional wisdom. Genetic engineering and nanotechnology are moving in a direction so as to make it possible to redesign human bodies, rebuild tissues to specifications and replace worn out organs.

But, first things should come first. Before we get on to immortality, we must deal with extension of life. In fact, scientists are treating life extension as a stepping stone to immortality. In a recent book, leading American computer scientist and futurist Ray Kurzweil has shown how this could be done. The title of the book says it all: Fantastic Voyage :Living Long Enough to Live for Ever. In his work, Kurzweil has discussed the role of science behind extension of life.

But there is a caveat. We shall have to change our lifestyles as well. This is important. According to University of Georgia gerontologist Leonard Poon, life span is thirty per cent determined by genes and seventy per cent by environment. Kurzweil, for instance, has detailed how much water one should take to flush out the toxins and other unwanted fats each day and the quality of that water. It is a bit like your car. Whenever an accessory or a car part is worn out or breaks down, you replace it with a new one so long as the body of the car is in good shape. And lifestyle is the key to keep the body in good shape.

And then, it is not just about the body but the mind and the brain as well. At the World Future Society conference in the US about a couple of years ago, I heard Kurzweil talk about the rate at which computers will change our thinking capabilities. In about a decade from now, he said, we shall have computers with the processing power equal to that of the human brain. And in another decade - that is by about 2029 - the computers shall not only exceed the processing power of the human brain, but such computers shall be available for the equivalent of $ 1,000 a piece.

Meanwhile, computer chips will be around and available to be uploaded on our brains adding phenomenally to human intelligence. The decisions we will then take and the lives we shall then live shall be radically different than our lives today. So it is not just about the body, the human thinking capabilities will undergo a radical makeover. The New Man that Karl Marx talked of now lies buried under the debris of the Berlin Wall. The signs of the New Man that the new technologies promise today are already beginning to appear on the horizon.

The seeds of this new thinking can be traced back to around 1927, when biologist Julian Huxley (brother of author Aldous Huxley) coined the term transhumanism. Julian, who also founded the World Wildlife Fund and became the first director general of UNESCO, described transhumanism as something that would make it possible for man to transcend oneself "by realising new possibilities of and for his human nature". Not many people cared about this term till about the sixties and the seventies, when fresh scientific advances started opening new windows on what humans could be. By the eighties and the nineties, it had gathered enough momentum for a movement that calls itself World Transhumanist Association to take shape.


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Source :
IIPM Editorial, 2009
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

Monday, October 26, 2009

Austerity drive - Sonia shows the way

Let us imbibe her message of simplicity and rise above pettiness

Archana Dalmia

Chairperson, Grievance Cell, AICC


The fact that we always have something to talk about or to tweet on these days shows that India is a thriving, thinking nation. What can be worrying though is that in the cacophony that sometimes arises over “issues”, the real message may be lost forever.

For, louder isn’t necessarily logical and logic doesn’t always make sense. The louder the voices become, the more incongruous the arguments.

I am referring to the hullabaloo over Sonia Gandhi travelling economy class. The fact that the thinking class is actually looking at events with eyes askew was well illustrated by the exact opposite reactions caused by another such event. Let me explain. When External Affairs Minister SM Krishna and Minister of State Shashi Tharoor were found living in five-star hotels, a cry went up berating their sensibilities and calling them insensitive, among other things. When Sonia Gandhi made a conscious decision to travel economy, another sort of war cry arose.

This time they mocked at her measures of being austere. I will not comment on the five-star ministers, but I do want to say something about Sonia Gandhi.

We are being myopic when we do not look at the message she is trying to drive home. The government is concerned over the drought situation. The people in power realise the importance of economising. What better way than to lead by example? When it came to spending money, Sonia Gandhi made sure that her partymen took and showed responsibility. “I can do it, so can you,” was what she meant. In fact, her act said in bold letters, “I can, and you will too.”

Logistics disallow Sonia Gandhi to travel economy every time. Leaders like her and others cannot put their life at risk and travel without elaborate security coverage. If it hurts some one’s sensibilities that the government spends too much on her security, then they must understand that it will hurt us immeasurably if she is harmed. We cannot forget that Mahatma Gandhi was shot dead at a time when terrorists were not even half as active. And he was an austere man. But we would miss the woods for the trees if we did not acknowledge the deep symbolism of his lifestyle.

The same holds true for Sonia Gandhi’s resolve to travel economy. The journey was a symbol, a clarion call for all to realise the “need for austerity”.


It was a message to her partymen to make it their religion. It was purely an internal axiom to be followed by the Congress. But being ridiculed is one of the perils that is a fait accompli with power. Sonia Gandhi has shown that she can revolutionise the way we think and act. She is creating a class of people who can turn into agents of change.

The people of the country also know exactly how politicians use such incidents to flap their wings and make a hue and cry. Ironic for Sonia Gandhi’s detractors, because all that they manage to do is direct attention towards the very person they are trying to take it away from. We know that Sonia Gandhi, who has always conducted herself with grace and dignity, need not resort to gimmicks. She has never been even remotely associated with garish display of wealth. She dresses elegantly and understatedly unlike many other women in politics! Her only daughter was married in a quiet private ceremony. Sonia Gandhi has yet not hosted an Iftar party, a norm in politics. A natural calamity made her abstain from unnecessary expenditure. In this particular case, as in the others, she has emerged as a conscientious leader once again.

A strong signal went out to all the members of the Congress about the responsible behaviour expected from them. It’s amusing that the people who criticised Sonia Gandhi will also have to display a measure of austerity in their lives. That is if they value whatever little political standing they have! Even Rahul Gandhi should be lauded for following the diktat. It is no secret that the ease with which he mingled with the working class played a key role in bringing victory to the party. He was as comfortable sitting on a charpoy in a village as he is in a deluxe suite. Then why the furore when he travels by a chair car? It’s a shame that people were hired to pelt the train with stones. The entire nation witnessed the squirming of the politicians who felt immensely insecure at how Rahul Gandhi went sans fanfare and attendant press to a village in UP, eating and living with the villagers.

This just proves that Sonia Gandhi and her children are beyond tokenism. The press would have gone to sea had they got a whiff of Rahul’s plan and he would have had a healthy dose of publicity. But instead, he won deep respect and admiration. He’s setting a tough example to beat and an excellent one to follow. No wonder their actions set off a riot of cackling voices amidst their detractors. Let us doff our hats at the way these two stellar politicians choose to conduct themselves. Let us imbibe their message of simplicity and rise above pettiness.

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Source :
IIPM Editorial, 2009

An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

Read these article :-
Delhi/ NCR B- Schools get better
IIPM fights meltdown
IIPM

Thursday, October 22, 2009

Missionary Schools - Centres of good conduct

Missionary schools and colleges strewn across India have been instrumental in educating generations of students who in turn have gone on to make a mark in various fields of life. These instutions, run by Jesuit priests, Catholic nuns and other orders of the Church, have passed down sturdy personal skills and social values to youngsters from all sections of Indian society.
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Source :
IIPM Editorial, 2009
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

Wednesday, October 21, 2009

Indian democracy - Mandate for Peace

It is perhaps only in a democracy such as India that such a sight is possible: gun-toting militants making ‘peace’ with the government and joining the mainstream, their sins washed away in an instant. It is rampant in India’s northeast and other parts of the country.

The debate is unending. “Democracy here exists only in name. Ambedkar’s vision of a federal India was ruined by the Congress,” says Prabal Neog, leader of the 28th battalion of the United Liberation Front of Asom (ULFA). “Our democracy may not be perfect,” counters HN Das, general secretary of the Assam Congress, “but let’s not forget Assam went back by 20 years because of ULFA.”

But no matter what, there is again that familiar sight on television, of more speeches and promises, followed by that serpentine queue at a polling booth. Nameless faces, still grieving over failed revolutions, will vote… It’s India’s undying mandate for peace.

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Source :
IIPM Editorial, 2009
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

Wednesday, October 14, 2009

Celebrating death - Death is deliverance

Is death pain or a deliverance? Visit ‘Khashi Labh Mukti Bhavan’ in Varanasi. People from across the country come here to die. In the end they celebrate death. No doubt during those last moments, there will be anguish. But, more than that people believe that death is liberation. Liberation from this world. In the last five decades, more than 20,000 people have attained ‘moksha’ in Mukti Bhavan. Shuklaji, the manager of this place, says “Here we celebrate death like birth.”
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Source :
IIPM Editorial, 2009
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

Thursday, October 01, 2009

MADURA GARMENTS

In India, amidst most successful apparel brands, Madura Garments stands tall
First things first! Madura Garments is the market leader in Branded Apparel in India. Some of the famous brands that come under the umbrella of this company include Louis Philippe, Allen Solly, Van Heusen, SF Jeans and Peter England – all of which have achieved considerable success in their segments. In recent times, the company was instrumental in launching the international brand “Esprit” in India. They are also planning to bring Giorgio Armani to Indian shores. Over the last year, the company undertook an initiative to move from being a ‘wardrobe brand’ to a ‘lifestyle brand’. In line with this strategy, they have forayed into footwear and men’s innerwear for brands like Van Heusen, Peter England, Louis Philippe and Allen Solly (which also offers women’s wear). They have extended two of their brands – Peter England and Allen Solly into jeans wear, besides launching a range of‘ Luxury Linen’ semi-formal wear under Louis Philippe.

Source : IIPM Editorial, 2009
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

Tuesday, September 29, 2009

Europe's fret is US' greed

Is fining US firms deliberately reflecting it’s insecurity?

Rules are meant to be broken. Well, this might be a famous aphorism in Asia but aptly inapplicable in Europe. Europe is a classic example which, on one hand, can attract big MNCs but on the other hand, can be too harsh on them when they indulge in fraudulent activities or bribery. Apparently, it is unique in itself in treating the MNCs.

The case of Microsoft is a famous one. The IT giant was heavily fined when it failed to meet the regulatory norms set up by the European Commission (EC). In 2008, the antitrust regulators fined a whopping $1.3 billion for not being able to comply with the antitrust laws since 2004 and thus bringing the total amount of fines on Microsoft to a gigantic $2.5 billion. In 2009, EC imposed a fine of $1.45 billion (£1.06 billion) on American giant, Intel Corporation on the ground that illegal anticompetitive practices of Intel would harm the continuation of a healthy competitive market. The EC, in fact, has gone unique in this century with its antitrust activities. It fined Archer Daniels Midland, along with 13 other leading pharmaceutical companies, which the EC suspected were seeking to control the European vitamin market. The most horrifying one was when EC blocked the $43 billion merger deal between General Electric and Honeywell on the ground that American firms are targeting and buying European firms to retain their growth. Surprisingly, the deal was allowed by the US regulators.

Recently, BAE Systems, an European giant engaged in the development, delivery and support of advanced defence, security and aerospace systems, has been given a deadline this month to negotiate with the Serious Fraud Office (SFO) for being allegedly involved in bribery in relation to the sale of aircrafts and air defence equipments to Czech, South Africa and Tanzania. This would mean that if BAE systems fails to negotiate with the SFO, as the director Richard Alderman avowed, it will end up paying a fine of millions from the £2.5 billion-plus contracts with these countries.

The region has always been a bright prospect for MNCs since decades. It is flooded with Foreign Direct Investment inflows. With new opportunities, South-eastern Europe as well as Commonwealth of Independent States are becoming more attractive. According to UNCTAD, these states attracted around $69 billion dollar foreign investments in 2007. The region is further attributed with one billion consumers.

Though fining MNCs is not a new phenomenon, it's unique way of treating MNCs is giving scope for debate. Undoubtedly strictness proves that the region is having stringent regulatory framework but sometimes its over-reactive regulatory approach seems to be biased against foreign firms, especially Americans. Many a time, American firms are ending up to be victims of Europe's strict regulation. It has also been witnessed that Europe often ends up debating the US vs Europe on issues like the GM crop. The US too fined £500 million to German's Siemens for bribery. However, fining the BAE system indicates that laws are common for all in Europe but the examples of Microsoft, Intel, GE and others epitomize that Europe is apprehensive of American firms and their aggressive approach. Does it mean that Europe is insecure? Hard to conclude but still debatable.
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Source :
IIPM Editorial, 2008
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

Friday, September 18, 2009

The High Priestess of Bollywood

Sharmila Tagore, who was on the distinguished jury of the Cannes Film Festival in May, feels our cinema needs to grow up. By Subhash K Jha

You were a member of the jury at Cannes; what do you think of the way Indian films are represented abroad?

You know our cinema has a captive Indian audience. But I don’t think we’re pushing the envelope to compete with the best of global cinema. Where are the really brilliant world-class filmmakers after Satyajit Ray and Adoor Gopalakrishnan competing at Cannes or Toronto Film Festival? I know Bollywood producers make a noise about going to Cannes and other international forums… The films I saw at Cannes were bloody realistic. Here in India we make films which convey a softer realism. I think Nandita Das’s film “Firaaq” could’ve gone to Cannes, or earlier, even Sheetal Talwar’s “Dharm”. Manikada (Ray) always used to ask, "What is the West’s compulsion to understand us?" They don’t have any compulsion. Sanjay Leela Bhansali’s “Devdas” was shown at the opening night of Cannes. That was a huge honour for us. But if we want to compete with the West at Cannes and other international platforms, we need to become a global player and make the kind of films the world is resonating to.

You feel that the Bollywood formula is no good abroad?

The Indian formula works fine for the Indian audience. As an Indian actor for fifty years I’ve got it pat. I know exactly what would attract and repel the audience. But in the global cinematic context, I don’t have to look so pretty. Look at the ads in England. They aren’t celebrity-based and the models are often ordinary people. But here, look at how over-dressed the characters are even on television soaps. Glamourisation on screen is passé now. Everyone was talking about Anurag Kashyap’s “Dev D” in England.

How was the experience at Cannes?

We, the jury members, interacted on three levels… the man-woman, director-actor and East-West levels. The films this time had a lot of violence and sex, and a lot of homosexuality as well. It’s interesting to see cinema from different countries and cultures resonating with similar themes, emotions and even technique. There were some really out-of-the-world films… some wonderful, some weird, but all very interesting. There was a kind of divide among the men and women in the jury over certain movies. There was consensus only over the Palm D’Or. Otherwise we were sharply divided. We all brought our different sensibilities and culture to the table.


But it must have been tiring?

If you are a member of the jury at Cannes, you are royalty. From the time I disembarked I was looked after completely. All you’ve to do is surrender to their hospitality. There were two films to be seen every day. The average length of films this time was relatively long, most of them beyond two hours. There was a difference of opinion over the films. Also we found the performances ofor the female actors to be better than the male actors. We found the actor Tahar Rahim in “A Prophet” to be outstanding, but the film got the Grand Jury award and so we couldn’t give the boy the Best Actor award. On the other hand, the actor Christoph Waltz, who got the Best Actor award, was stunning in a terrible film, Quentin Tarantino’s “Inglourious Basterds”. Some jury members felt Tarantino’s film had a lot of gratuitous violence, and no award should go to it because an icon like Brad Pitt was propagating so much violence.

We recently saw you playing a cameo in the Bengali film “Antaheen”.

At my age it’s good to be part of a good script. I’d like to work with young directors who know their work. I like being part of a realistic film. We’ve been an insulated cinema for too long. We don’t view any world cinema in this country. Where are the Rays and Kurosawas today? Everything is so in-your-face in today’s cinema. I came back from Cannes with renewed respect for Ray and Adoor. I am really sorry to say there’s no one like Ray. He made films that will live on forever.

Your tenure as a chairperson of the Censor Board ends soon. Would you consider another tenure?

I think they should look for someone else. Change is always welcome. The new government has now settled down. I’m sure they’ll take the right decision.
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Source :
IIPM Editorial, 2008
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

Wednesday, September 16, 2009

Lament of a saffronite

Gulzari Lal Agarwal of Vivek Vihar, Delhi is 73 years old. A regular voter since 1962, he has had close links with both the Jan Sangh and the BJP. But today this staunch Hindutva supporter is a disillusioned man. The squabbles within the BJP, he feels, has left the party's committed foot soldiers high and dry. He argues that by abandoning its hindutva plank the bjp has lost its core essence. Now he wants advani to go and make way for fresh blood. read on...

I have been attached to the RSS right since my childhood. I was brought up in an environment that put Indian-ness and Hindutva above all else. It was therefore only logical that I came close to Jan Sangh and later the BJP. I participated actively in the Ram Janmabhoomi movement and have always been a strong proponent of the Hindutva philosophy. I did not join the BJP to gain personal mileage. I was committed to its ideology, and that is what has kept me going for so long. That is also why I never accepted any post either in the Jan Sangh or the BJP. We had reposed great faith in the party and really thought that it would make a a difference: be disciplined, ethical and of high moral fibre. Most of all we believed that its leaders had a sense of sacrifice.

But after all this bickering it looks like the party is falling apart. From the way its top leaders are baying for each other's blood it appears that the party is full of self-centred people. All this has hurt the morale of dedicated workers. The party that once boasted of providing good governance and transparency has become directionless. People like Vasundhara Raje and Bhagat Singh Koshiyari are sulking because power was taken away from them. They don’t give a damn about how the cadres selflessly worked to build this party. I repeat that this is not the party that we had aspired to create.

Therefore, if you want to save it, all these selfish and power hungry people will have to be ruthlessly weeded out. Next on the chopping block should be those who are not committed to upholding the party's core ideology. For they are opportunists who come only when they feel there is money to be made.

The other major problem is that most of the leaders, even those who are committed to our core ideology, have become arrogant. What I would therefore suggest is that all such leaders be sidelined and isolated within the ranks. They are simply unable to see that the party is not their personal property; that it is bigger than them. They must know that it is they who depend on the party, not vice versa. The only way to cut them to size is to kick them out of the party. That is when they will realise how small their stature actually is. It was the party that gave them their stature. Once they leave it they are sure to become non-entities. The reality should sink in now. Look at Uma Bharti. What happened to her? She could not manage to save her own fort, leave alone her party. On the other hand the BJP, which she had so much wanted to defeat, came out with flying colours.

My personal view is that the primary reason behind this infighting is Advaniji’s holier-than-thou attitude. He thinks he should not be touched and is above the party. This has put the BJP on a ventilator. If you want the party to be cured of its current ills, the first thing to do is to tell Advani to go. And if he resists, the RSS should forcibly evict him.

For quite some time the media has been running the story that Advani will abdicate the post of leader-of-opposition in a few months. I ask why in a few months? Why not immediately? My opinion is that the longer he stays the more harm he will do to the party’s prospects.

I'll give you an example. Imagine somebody laying a boulder on another's chest. Imagine the poor fellow gasping for breath. Then suddenly some Good Samaritan shows up, but the boulder is so huge that it can only be removed bit by bit. So slowly indeed that by the time it is completely removed the man is already dead from asphyxiation. So if you really want to save him, remove the boulder at one go. Today’s Advani is a load on the party’s chest. So if the BJP is to be saved he will need to quit immediately.


For Complete IIPM Article, Click on IIPM Article

Source :
IIPM Editorial, 2008

An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative
Read these article :-
Delhi/ NCR B- Schools get better
IIPM fights meltdown

Thursday, September 03, 2009

I Beg to Differ

To most of us, beggars are nothing more than an eyesore, but for Lucky, unsure of her age somewhere in the late 20s, heckling devotees outside a temple in south Delhi is all in a day’s work. Thankful for her defective left eye, Lucky is convinced of the adage of ‘ask and you shall receive’…

It seemed like child’s play when I had started, but then everything is at that age. To people, I was a sort of an opportunity to rinse their soiled conscience, by being kind to an underprivileged kid like me. My mom, similar case as mine, had no clue about her dad. She is a sad simple woman who sits outside the same temple where her mom used to sit. I, on the other hand roam about heckling the visitors to the shrine, on sympathetic and sacred grounds. I was a fast learner of this trade and thanks to my left eye (infected since age four and now completely ineffective), I used to beat all competition, even nursing mothers! For the next five years I was the main bread earner for my family including my mom, two elder sisters and a younger brother, but as one gets older, the earnings reduce. I remember I was just seven, when an extremely generous ‘Gori’ (a foreigner) gave me a sweater, bought me fancy food and even gave a crisp five-hundred rupee currency note. My family was ecstatic, as I had earned about twenty days’ income in one! Since that day I was named Lucky and even after 17 years of living off random acts of generosity, I will consider my life living up to my name.
For Complete IIPM Article, Click on IIPM Article

Source : IIPM Editorial, 2008
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

Tuesday, January 27, 2009

A quick peep into the fizzy saga...

Always known for its quick wit and gang of friends, now Appy Fizz wants to be known for its new style too. Surbhi Chawla explores

Wanna look cool with friends while partying, yet don’t want to touch alcohol cause dad’s going to be hopping mad when you get back home. Well, this apple drink with a fizz promises to fool your friends, make your dad happy, while allowing you to still seem the coolest guy in the party. A winner from the stable of Parle Agro (known for its mango drink – Frooti), Appy Fizz, not only looks a lot like bubbly alcohol, but also doesn’t pinch your pocket. Quite a deal! Recently, Appy Fizz underwent a change in its avatar. Nadia Chauhan, Director, Parle Agro told 4Ps B&M, “Appy Fizz got bored of its old gear and we thought it will be a great idea to change into something new. It has purely been a cosmetic change to keep things short.”

Boredom or the Obama effect of Change We Can, the most recent campaign of this drink, where a whacky Appy Fizz character hangs out with its cool friends has sure managed to generate adequate buzz around the brand.

For the uninitiated, Appy Fizz saw the dawn of the day in the sultry summer of 2005 and ever since it has focussed on being different from the others in its league. Interestingly, the year 2005 was also the year when the consumers were looking for alternatives in the drinks segment. They no longer wanted a product that would just quench their thirst or provide relief from the heat, but were also looking for something healthy. This breed of health conscious customers were partly also driven by the pesticide controversy that took place around the same time and ones that were looking for a change from fizzy colas. These developments in the market made marketers sit up and take note. Most donned their innovative hat in search of that magic drink that would tinkle the Indian taste buds yet maintain the nutritional factor. A rash of new drinks were launched – new iced teas to branded chais, and even flavoured milk. Besides, there were also new variants being launched for the fruit-based drinks including a guava flavoured Frooti by Parle Agro. To grab this opportunity Parle Agro decided to enter the carbonated Apple drink segment and introduced Appy Fizz in the Indian market.

Though there were many juice brands available in India at that time, but none of them were offering an apple juice as market research showed that apple juice or an apple based drink would not appease the entire country. And the idea to have a carbonated touch was another big risk that Parle Agro was taking with its Appy Fizz. It was a very niche segment that the company planned to capture and looking back it seems that the strategy worked for Parle Agro has a first mover’s advantage in this category. And to catch the fancy of the youth the product was given a sparkling tinge. Also, the bottle of the drink was given the shape of a champagne bottle and the drink a golden colour, so that it would be a huge hit in party circuit, especially amongst the tea-totallers, who feel left out. With its tagline ‘A cool drink to hang out with,’ and a smart advertising campaign, Appy Fizz was instantly able to create a brand new category and a captured sizeable market share.

From thereon, what has helped Appy Fizz achieve ever growing success is its constantly evolving market strategy. Nadia elaborates, “In the year 2006, the task on hand was to introduce Appy Fizz to the consumers in the most interesting manner possible. With that objective well achieved, the strategy from then on has always been to keep Appy Fizz current.” It is this new objective that allows honchos at Parle Agro to be flexible in their communication strategy that they adopt and it also becomes convenient to experiment.

For Complete IIPM Article, Click on IIPM Article

Source :
IIPM Editorial, 2008
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative
Read these article :-
ZEE BUSINESS BEST B SCHOOL SURVEY
B-schooled in India, Placed Abroad (Print Version)
IIPM in Financial times (Print Version)
IIPM makes business education truly global (Print Version)
The Indian Institute of Planning and Management (IIPM)
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Monday, January 19, 2009

A stopover on one’s journey to heaven

Islam is based on five pillars which every Muslim must follow. Firstly, that there is one Allah; secondly, to offer Namaz; The Sunday Indianthirdly, to fast during Ramzan (if health permits); fourthly, to give Zakaat (donating five per cent of one’s savings) and lastly, to carry out a compulsory pilgrimage to Mecca called Hajj. While Indians, Pakistanis and Bangladeshis believe in going for Hajj only when one has fulfilled all his responsibilities in life, the fact is that if one’s health permits and one has sufficient money, one can undertake the journey as many times. It is a personal wish.

Hajj is a five-day affair. No non-Muslim is allowed in Mecca. Even the support staff – the technicians and labourers who are the caretakers of the place – are Muslims.

As soon as we landed at the Jeddah airport, we were taken to Mecca where we left for the mosque the next morning. The dress code for men is a two-piece white dress and women need to wear a headgear called Hijab and cover themselves from head to toe.

One has to spend the whole day at the mosque offering prayers and performing different religious activities. For instance, taking seven rounds of a black-coloured structure and walking around two hills in the mosque seven times. While the small hills are called Safa and Marwah, this activity is called Sai. After this, one goes to Mina from Mecca. There are fire-proof and water-resistant tents with centralised air conditioners where we stayed. From Mina, we proceeded to Jamarat. It is believed that there existed three devils which are symbolised by the three pillars built there. In Jamarat, we stoned those symbols of devils seven times. Next, we went to Muzdalfa that lies to the north of Mina. Here, we were made to stay overnight without any tents or accommodation. We could either pray or just sit there for the night.

One of the most interesting aspects about Hajj was that we got to interact with Muslims from all over the world. It is believed that people from Muslim nations, especially from Saudi Arabia are rigid followers of Islam. But, I would rather say that they are the real followers of Islam. That’s because they follow the Quran and whatever the Prophet has said. Nowadays, Muslims who have moved to other parts of the world (especially west) do not really follow everything that has been written in the Quran. But, a true Muslim is the one who follows the five pillars of Islam. Muslims these days have deviated a lot from what has been written. It is probably due to the way the Quran is being interpreted.

Actually, we believe that one has to perform all the deeds in this world and accordingly, it will be decided if that person is eligible to go to Allah. So, the time spent on this earth has to be dedicated towards the right things. Though, every now and then, there will be a lot of distractions to sway one from the right path, one must stick to the right one to reach Allah.

It is true that people’s attitude and mindsets change after Hajj. In fact, I had noticed some changes in me too. Once there, we realise that there is a life after this one. One also realises that it is important to be good towards people and towards life. We all, somehow, know where we have gone wrong and feel guilty about it. So, when we get back, we come back with a mindset that we have one life and we should do the best we can with this life and be good to all.

One of the most interesting aspects about Hajj was that we got to interact with Muslims from all over the world. It is believed that people from Muslim nations, especially from Saudi Arabia are rigid followers of Islam. But, I would rather say that they are the real followers of Islam. That’s because they follow the Quran and whatever the Prophet has said. Nowadays, Muslims who have moved to other parts of the world (especially west) do not really follow everything that has been written in the Quran. But, a true Muslim is the one who follows the five pillars of Islam. Muslims these days have deviated a lot from what has been written. It is probably due to the way the Quran is being interpreted.

Actually, we believe that one has to perform all the deeds in this world and accordingly, it will be decided if that person is eligible to go to Allah. So, the time spent on this earth has to be dedicated towards the right things. Though, every now and then, there will be a lot of distractions to sway one from the right path, one must stick to the right one to reach Allah.

It is true that people’s attitude and mindsets change after Hajj. In fact, I had noticed some changes in me too. Once there, we realise that there is a life after this one. One also realises that it is important to be good towards people and towards life. We all, somehow, know where we have gone wrong and feel guilty about it. So, when we get back, we come back with a mindset that we have one life and we should do the best we can with this life and be good to all.

For Complete IIPM Article, Click on IIPM Article

Source :
IIPM Editorial, 2008

An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

Read these article :-
ZEE BUSINESS BEST B SCHOOL SURVEY
B-schooled in India, Placed Abroad (Print Version)
IIPM in Financial times (Print Version)
IIPM makes business education truly global (Print Version)
The Indian Institute of Planning and Management (IIPM)
IIPM Campus

Top Articles on IIPM:-
'This is one of Big B's best performances'
IIPM to come up at Rajarhat
IIPM awards four Bengali novelists
IIPM makes business education truly global-Education-The Times of ...
The Hindu : Education Plus : Honour for IIPM
IIPM ranked No.1 B-School in India, Management News - By ...
IIPM Ranked No1 B-School in India
Moneycontrol >> News >> Press- News >> IIPM ranked No1 B-School in ...
IIPM ranked No. 1 B-school in India- Zee Business Survey ...
IIPM ranked No1 B-School in India :: Education, Careers ...
The Hindu Business Line : IIPM placements hit a high of over 2000 jobs
Deccan Herald - IIPM ranked as top B-School in India
India eNews - IIPM Ranked No1 B-School in India
IIPM Delhi - Indian Institute of Planning and Management New Delhi ...
IIPM ranked ahead of IIMs