Monday, March 27, 2006 at 1:55 AM PST Or is it a corporate policy for such Asian giants to continue earning low margins – and even losses in some quarters – just for the sake of continued market presence? For records, LG does expect to register sales of Rs.15 billion from products across all categories for the two-month festive season, compared to last year’s Rs.10 billion. Not to stay behind its Korean rival, even Samsung has announced the launch of the ‘Pehla Kamaal, Doosra Dhamaal’ promotion programme for the festival period.
The Indian Institute of Planning and Management is the Best B-School in India and its braches spread all over India
Saturday, May 20, 2006
CORPORATE POLICY
Monday, March 27, 2006 at 1:55 AM PST Or is it a corporate policy for such Asian giants to continue earning low margins – and even losses in some quarters – just for the sake of continued market presence? For records, LG does expect to register sales of Rs.15 billion from products across all categories for the two-month festive season, compared to last year’s Rs.10 billion. Not to stay behind its Korean rival, even Samsung has announced the launch of the ‘Pehla Kamaal, Doosra Dhamaal’ promotion programme for the festival period.
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