Speaking on the 
latest venture – eye-gear retail outlets, Bhaskar Bhat, MD, Titan Industries, said, “Titan ‘Eye+ stores’ will offer the widest and most stylish optical range available in the country. It will be strongly underpinned with trust and loyalty building measures...” However, last year even Aamir Khan’s magic couldn’t do much (Rani Mukherji as the face of Raga passed almost unnoticed) to save the company from the marketing wrath unleashed by big labels like TagHeuer, et al, and it fell to a depressing 76 slot (from last year’s 34) in our ranking.
For Complete IIPM Article, Click on IIPM Article
latest venture – eye-gear retail outlets, Bhaskar Bhat, MD, Titan Industries, said, “Titan ‘Eye+ stores’ will offer the widest and most stylish optical range available in the country. It will be strongly underpinned with trust and loyalty building measures...” However, last year even Aamir Khan’s magic couldn’t do much (Rani Mukherji as the face of Raga passed almost unnoticed) to save the company from the marketing wrath unleashed by big labels like TagHeuer, et al, and it fell to a depressing 76 slot (from last year’s 34) in our ranking.For Complete IIPM Article, Click on IIPM Article
Source : IIPM Editorial, 2007
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative
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