Undoubtedly the Indian hospitality sector, which is enjoying the fruits of the season. This is also indicated by improvement in the average room rates (ARR) of hotels, which appreciated by 31% over last year. And then there’s the icing on the cake – the 2010 Commonwealth Games… giving you the answer to why India Inc. is betting big bucks on this sector. So it came as a no surprise when the Sahara Group announced its foray into the hospitality space on June 18, 2007 by unleashing a five-star luxury hotel-cum tourist hub. Coined as ‘Sahara Star’, the facility has 223 rooms, which will soon be augmented to 412.
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Source : IIPM Editorial, 2007
An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative
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